extempore 0055 // tiffanyhu.com online portfolio

Identity: Personal Logo

Program Used: Adobe Illustrator CS 3
Class: Media Studio: Imaging (Fall 2008)

Objective: Create a unique personal logo vector image ID Tag by considering material covered in the lecture, the film and in studio work. Using vector based graphics only, you will create an original id tag for your computer or luggage that sets it apart from others and identifies it uniquely as yours.

Artist notes: This project allowed for exploration of creative tools in Adobe Illustrator. I wanted to create a clean, simple-looking image that utilized white space and minimal colors. I chose to use a silhouette of myself to show my personal identity, and emphasized my sunglasses because I tend to wear them wherever I go, regardless of whether I need them or not. Underneath is the word "castrophany," which is a spoonerism of "cacophony" and "catastrophe," created by the band Gorillaz. This, as well as the tagline "action and chaos through noise and disaster" apply to myself because I like to do fun and crazy things and make a ton of noise while doing it! I chose two fonts that contrasted with each other to create noise, and I purposely left the top right corner blank to emphasize the overload of images on the bottom left.